Whether it is Reliance, Coke, Google, Apple or any other big corporate house, in India or anywhere else, cannot guarantee that it won’t fail. The term “TOO BIG TO FAIL” is rather found by the new media which is governed by these so-called corporates. So better not fall for this trap.

The day anyone start thinking that they are too big to fail, that is their first day when the countdown begins.
Coming to the explanation, you need to look around yourself and a bit into the history and you will find that how many big companies got trashed and fallen like a castle of sands and even mighty empire how they vanished, over a period of time, no matter how great, determined or powerful they looked like.
When we say business the first and foremost thing attached to it is money. So the moment any company started taking decision which doesn’t go in favor of generating more money than required to sustain or grow, its failure is imminent. Be it any small or big damn company.
Today people say that Google and Apple look like they are too big to fail. You can mark my words that even these company can fail. The fact that they are doing business is the most basic reason that they might fail if they don’t catch up with the revenue they need. They might look big today, but there is nothing big in business. What matters is revenue – nothing else.

Look at Lehman Brothers – the big investment bank – did anyone think that they would go bankrupt? It was the fourth largest investment bank in US just after Goldman Sachs, Morgan Stanely and Merrill Lynchat at that time. Lehman was operational for 158 years from its founding in 1850 until it went bankrupt in 2008. No one thought it would fail so miserably like that.

What about Kodak – once a mighty American technology company that produced camera related products with its historic basis on photography, filed for bankruptcy in 2012.

What about once so popular internet giant YAHOO. Everyone kept singing songs for the high rise of Yahoo until it faded away with passage of time and finally Verizon took it over.

Look at PANAM airlines. From 1927 until its collapse in 1991, Pan Am was the largest international air carrier in the U.S, and was praised for innovations including the use of jet aircrafts and computerized reservation systems. No one thought that a company like PANAM will disappear one day just like that.

Have you forgotten Enron? From dazzling heights to dizzying collapse, energy company Enron Corp. saw it all. At the time of its demise, Enron was one of America’s largest corporations, and its closure affected the lives of 22,000 employees. It seems hard to believe the company fell from grace so soon after making $111 billion in revenues in 2000. At its peak, Enron’s shares were worth $90.75, but after the company declared bankruptcy in 2001, shares dropped to just $0.67 in 2002, when Enron’s accounting fraud came to light. Enron is now only remembered as a symbol of corporate corruption and fraud.

In India, we had our own Satyam Computers and Kingfisher Airlines to match the fraud and collapse of business empire. Many other big companies are facing the similar fate and are at the verge of collapsing almost. Reliance ADAG group companies facts are not hidden from anyone.
There are many other companies which went out of business despite being on the top in their business category, but I have named only those big names which people have not forgotten even after years of their collapse.
WHEN A BUSINESS START THINKING THEY ARE TOO BIG TOO FAIL – THAT IS THE FIRST DAY OF THEIR COUNTDOWN.
No Business is big. Money moves the piston running. The day it gets into deficit, it falls like a house of cards.



